Essay on Comparison Between Pop Music and Classical Music

Classical Music versus Pop Music Classical music and popular music are both genres of music that have been in existence for a long time and listened to by the entire populace. Classical music is more complex and appeals to the older population while pop music appeals to the younger population. There are benefits associated with classical music and it is of general opinion that it requires more attention to details than pop music because of its complexity. It is a known fact that music is a form of art whose medium is sound. Its common elements are pitch, rhythm, and dynamics. Music helps in soothing ones disturbed soul and helps us to live life to the fullest; therefore, the aim of music is to touch the core of the heart.†¦show more content†¦It is not usually written, performed, and recorded as a symphony or concerto. The basic form for pop music is the song, which usually consists of verse and repeated chorus. (www.about.com/od/popmusic). However, classical music is a comp lex form of music, which requires high musical skills, and ability to coordinate with other musicians. The performance of classical music demands a significant level of technical mastery on the part of the musician, thorough understanding of tonal and harmonic principles, hence one has to go through proper training before learning this type of music. Today classical music has an elite patronage whereas pop music has more universal appeal. Usually classical music is often perceived as opulent, only appreciated by the upper class. Classical music mostly features in pop music forming background music for movies, television program, and advertisement. Because of this, many people unknowingly regularly listen to classical music. The appeal of pop music lies in its simple, energetic rhythm, appealing vocal lines, and its symbolic association with the plight of the underprivileged whereas classical music is a complex form of music requiring musical skills like learning the ragas and abilit y to coordinate with other musicians while maintaining the complex relationship between its emotional flows. (www.buzzle.com). Both classical and pop music in recent times have experimented with electronicShow MoreRelatedRelationship between Reducing Stress and Upbeat Music824 Words   |  3 PagesRelationship between reducing stress and upbeat (Pop) music This study examined the relationship between reducing stress and listening to upbeat (Pop) music. It was hypothesized that listening to upbeat (Pop) music would reduce stress and elicit happiness in the 420 female participants. Method Participants Four hundred and twenty women, ages 19 to 40 participated in the experiment. 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Infosys Financing an Indian Software Start-Up Free Essays

Infosys is small software development venture which provides information technology (IT) consulting services for international clients. The company is located in Bangalore and was founded back in 1981 by a small group of skllfull entrepreneurs, with very little equity of 1000$ and without backing from a large companies. Mr. We will write a custom essay sample on Infosys: Financing an Indian Software Start-Up or any similar topic only for you Order Now R. Narayana Murthy is the CEO and chairman and Nandan Nilekani is the president and chief operating officer (COO), of Infosys Technologies Ltd. Being a company grounded on a Indian soil at that tome was not an advantage for Infosys because the economic policy supported by the government prior to 1991 caused many problems for business, especially for those businesses that wanted to import goods from a foreign market. Therefore the easiest business solution for Infosys was to develop software services , since production of hardware could have been a troble because all the devices they need for the hardware development were imported from abroad. Because the domestic market held no real opportunity for the new company, Infosys focused on international markets for its software products. Up till 1999 Narayana Murthy bought out all the shares from the remaining founders, the company has dramatically transformed its business and image and grown with over 100 employees. It faced possible bancropcy but somehow managed to survive it, took the advantage of the capital markets with one of the first market-priced IPOs and brought itself a tremendous growth in its business. It is our vision at Infosys, to create world-class leaders who will be at the forefront of business and technology in today’s competitive marketplace. Challenges: As the mission for the company was to become a globally respected firm and a leader in the Indian market, they needed to transform Infosys as a desirable place to work not only for domestic people but also for the foreigners who have complementary skills. That is why they have invested the money from the IPO and created an environment that would enhance the overall experience for employees by taking three most important values: learning value-added, if there is financial value-added, and if there is emotional value-added. This was very well percieved by the internal employees as well as all other gratuated students who were considering Infosys as the best place to work. Employees had very good training programm, chance for carrier development, possibility for company loans for private reasons etc. Infosys even offered stock options to all qualified employees. The factor which helped Infosys to grow at a faster pace than others was the low employee turnover. The turnover rate at Infosys was around 11% as opposed to industry average for software companies’ of over 25% during the 1990s. Infosys’ retention capability was a function both of its rigorous selection procedures as well as proactive HRD practices Increasing productivity was their next challenge in order to remain competitive on a global basis. Therefore they considered three objectives: increase our customer penetration, to increase our brand equity, increase the amount of fixed price contracts we work on. Hiring international employees was a possibility to accomplish many of the objectives with regard to productivity. And finally the most important challenge was regarding future growth and financing. Infosys’ shares trade on the Bombay Stock Exchange. The company must decide whether it should seek to also list its shares on a U. S. stock exchange and, if yes, whether to list on NASDAQ or NYSE. Solution: There are several opportunities and constraints for considering the current situation and objective of the company. The main challenge is to move up the value chain by increasing our revenues per employee and by increasing our customer base. For accomplishing this goal, the brand should be enhanced not with tools like advertising and other â€Å"traditional† forms of marketing but with word-of-mouth publicity that will highlight the uniqueness of our company compared to our competitors. Secondly, an ADR offering in the United States would help accomplish other goals, such as the recruitment of international employees. Thirdly, in addition to providing currency for our employees, a listing would also provide currency for acquisitions in the United States or any another international location. Finally, it would be helpful for our current investors as well. Very few contraints appeared for infosys’s listing on the US exchange, mostly related to the valuation of the company on the US exhange. Conclusions: In my opinion I think the company should be list its shares on the US exhange due to the following reasons: The offering would be fantastic for investors as there are very few, if any, comparable ways to invest in this part of the world and there is a huge desire to invest in international markets. Possibility to recrute international employees. Finally with the listing Infosys will voluntarily opt to behave like a US domestic issuer, rather than subjecting itself to the less stringent standards of a foreign issuer. When it comes for deciding the right exchange, I would choose NASDAQ since it is a favoired market for technology stocks and offers better conditions for foreign companies unlike NYSE . How to cite Infosys: Financing an Indian Software Start-Up, Papers

Integrated Supply (Logistics) Chain System

Executive Summary Due to globalization in business environment, organizations are shifting to supply chain management in a bid to attain competitive advantage, with the need for customer-based approaches gaining popularity. In this case, companies are required and even forced by circumstances to initiate and implement the most effective strategies that will lead to customer satisfaction and growth.Advertising We will write a custom report sample on Integrated Supply (Logistics) Chain System specifically for you for only $16.05 $11/page Learn More In this view, integration of supply and logistics components enables a company to align its goals more productively to its suppliers and customers’ needs. Trento is one company that is facing numerous challenges due to lack of an integrated logistics system. This has seen the company lose two of its clients, and possibilities of losing the third client are evident. To avert this situation that may not aug er well to the company, it has been established that developing and implementing a successful integrated logistics system will save the company. Throughout this report, problems of Trento are established, discussed within the perspectives of supply chain management and subsequently the need of developing an integrated logistics systems evaluated. Benefits of the systems are outlined, which will contribute to better performance of Trento as a company if it adopts the developed integrated logistic system. Introduction The global business environment is changing at a fast rate, exerting pressure on different firms to remain dynamic both in operation and strategy. Part of this dynamism has been contributed by globalization, which is fast revolutionizing how business is conducted both locally and internationally (Power, 2005). Some of the areas experiencing profound changes as a result of these forces include logistics, supply, distribution and procurement of products and services. Today , organizations are under constant pressure to adopt the most efficient and effectively logistic, supply, and distribution systems that meet customers’ needs and demands, firms’ objectives and also business environmental challenges (Stock, Greis and Kasarda, 2000). It is anticipated that, as globalization continues to influence overall business and market environment, firms have no alternative but to adopt and implement supply and distribution management systems in order to compete more effectively (Power, 2005).Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Effective supply and distribution management system being advocated for should be integrative in nature, whereby, different parts of the firm are unified in a system that answers the needs of the organization in the most productive way (Gunasekaran and Ngai, 2004). This report looks at the logistic, supply and distribut ion problems facing Trento, how effective they can be resolved through an efficient, integrated supply and distribution system and subsequently, advice its client Elle Sport Company whether to halt or continue its cooperation with the company. Background and Problem Identification Elle Sport, a sports and accessories retail firm in Australia cooperates with Trento as one of its main manufacturing suppliers, specifically in the supply of women shoes. Trento’s supplies to Elle’s outlets; however, its inadequate capacity becomes a hindrance in meeting the contracted lead-time of 10 days. Due to this problem, Trento in the recent past has been evaluating the possibility of modifying its entire logistics and distribution channels that would see the company effectively meet its customer’s needs more efficiently. Trento has only five purchasing personnel who have to multi-task in such areas of facilitating ordering of all the company’s items (both stationary and equipment). At the same time, the company is yet to computerize its ordering system, a situation that customers want changed. Ordering is largely done orally, although written purchase orders are sent later, a situation that sometimes results in errors such as incorrect writing and ineligible work, hence the need to be redone. Moreover, â€Å"there is a â€Å"logistics† group that is responsible for distribution, warehousing, and inwards freight,† where it works largely independently, while â€Å"procurement, marketing, and other departments operate on their own procedures† (Gunasekaran and Ngai, 2004). This scenario has become alarming, especially to the management team of Trento, specifically after cancellation of orders by two significant clients, and Ellen likely switch to another supplier soon. Logistic management Management of companies in modern world is changing speedily especially with realization that new forms of competitive advantage have to be iden tified and innovated continuously, thereby creating unique capabilities that propel a company to greater heights (Mentzer, 2001).Advertising We will write a custom report sample on Integrated Supply (Logistics) Chain System specifically for you for only $16.05 $11/page Learn More As a result of this, companies’ strategic management aspects need to remain flexible individually as globalization continues to effect new challenges. One area that companies need to pay attention to is the area of logistics, specifically the one to do with logistic leverage, which is perceived to have the ability of enabling a company to achieve competitive advantage while effectively meeting the needs of its customers (Mentzer, 2001; Kersten, 2006). As competition continues to increase in all sectors of business, focus on customers is turning out as the source that companies are exploiting to better increase their competitive leverage. This brings in the idea of custom er-focused approach, which explains the need for companies to give attention and satisfy customers’ needs. The focus of this approach is on customer satisfaction (Mentzer 2001), which in return leads to establishment of customer loyalty for long-term cooperation. Logistics is a concept that is becoming a necessity in most organizations and can no longer be designed and implemented in the usual traditional way. As it was seen earlier, the business world is changing and this can be associated to different changes taking place in the business environment. As a result, an integrated component of logistics management is required to meet the increasing demands a company is subjected to. The purpose of integrated logistics, as envisioned by Swamidass (2000) is to support a company’s competitive strategy that, in turn, enables delivery of high levels of customer satisfaction. Integrated logistics constitutes a component that combines diverse logistics activities such as invent ory management, transportation, order processing, demand forecasting, documentation, packaging, parts support, warehouse management, and reverse distribution, where the aim is always to make these diverse parts more cohesive and function in unity (Swamidass 2000). Integrated logistics, therefore, perceives the different activities of logistics as interrelated components that involve a single value-added system, which in nature has to include facilities, equipment, people and necessary operating policies and procedures (Swamidass, 2000). In this way, integrated logistics is able to fulfill all needs, ranging from acquisition of raw materials to production and distribution. It must further be remembered that, in designing and implementing an integrated logistic system, key factors have to be put in consideration, which include customer demands and overall expectations, the magnitude of logistic costs for the company and all aspects that may influence the operation and function of the integrated system.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Therefore, the concept of integrated logistic system and management can be perceived to have the paramount role of aiding, increasing and coordinating decisions across various departments of a company, with an aim of providing a unified vision for the company’s activities. Integrated supply chain management system The truth that must be accepted in the modern world is that traditional logistics methods and practices are largely inefficient and inadequate in addressing the new needs of supply chain management. Due to this, it is essential for companies to embrace the idea of creating and adopting new logistics practices and technologies that link production and logistic processes including suppliers and customers in different locations (Stock, Greis and Kasarda, 2000). This calls for Trento Company to create logistic strategies that comprehensively address the issues of market, processes and information and be able to link them to customers’ needs and overall available company resources. Therefore, the logistic strategy to be created has to fulfill vertical integration aspects and also be able to positively establish relationships with members of the supply chain. What Trento Company should realize is that, apart from physical aspects that delivery system performs, there is need for enhancement of delivery of the desired quantity and quality of products to clients. To achieve this, critical role of coordination should be established in the company and this will require integration of information flow between supply-chain members (Porter and Miller 1985 cited in Stock, Greis and Kasarda, 2000). Information integration is evolving as the key aspect that is influencing workability of supply chain systems in different organizations, and this constitutes an element Trento cannot forego or ignore. The emergence of information integration as part of supply chain system revolves around the need to meet customers’ demands satisfactorily (Handfield a nd Nichols, 2002). As such, organizations are required to initiate ‘customer linking capabilities’ that enable an organization to communicate openly with different partners and clients, solve problems as a team, exchange vital supply management information through internet, effectively coordinate production planning and replenishment scheduling and work together to improve the supply chain system in the company (Harrison, Leung and Neale, 2005). Power (2005) observes that integrated supply chain process requires massive investment in cooperative arrangement and technologies, and at the same time has to be part of organizational strategy and implementation process. Problems that Trento faces revolve around inability to meet Elle’s orders in 10 days, too short lead time for finished shoes, hence inability to serve Elle Sport adequately, inadequate personnel to carry out supply chain needs, lack of computerized ordering system, hence numerous errors, and lastly, abs ence of coordination among various department which in turn affect entire supply chain system of the company. Arising from Trento problems is the pressing need to develop an integrated supply chain system that comprehensively will address various identified needs. Given that the management has realized this problem, it is prudent for fast-tracking of the process in order to save on the deteriorating problem of clients canceling orders with the company. To deal with the concept of an integrative supply chain system, it is essential to first outline what integration of supply chain is. According to Putzger (1998), integration of supply chain involves â€Å"attempts to elevate the linkages within each component of the chain, to facilitate better decision making and to get all the pieces of the chain to interact in a more efficient way and to create supply visibility and identify bottlenecks† (Power, 2005, p.2). This definition brings to limelight three elements that define an ef fective integrated supply chain system – information system management, inventory management and supply chain relationship management. Observed from Trento Company’s scenario is a situation that demonstrates little cooperation with its clients such as Elle Sport, lack of collaboration among its departments and lack of computerization systems. This calls for an integrated supply chain system to be created to address these aspects (problems) in a way that meets demand and needs of customers. In this way, the integrated supply chain system should be â€Å"characterized by cooperation, collaboration, information sharing, trust, partnerships, shared technology, and a fundamental shift away from managing individual functional processes, to managing integrated chains of processes† (Akkermans et al., 1999 cited in Power, 2005). An integrated supply system has to enable reduction in response time (lead time) required to meet clients needs, whereby, there is need to devel op a system that encourages direct distribution channel between Trento and its various customers (Poirier, 1999). Moreover, communication channel in the system needs to provide timely information between Trento, its suppliers and customers in a relationship that is collaborative in nature. Lastly, a computerized system has to be part of the integrated supply chain system, as this will ensure that transmission of data among departments, suppliers and clients is done in a speedy manner (Min and Eom, 1994). Resolving Elle Sport dilemma Elle Sport can be described as a dilemma, where the company has no clear picture on what to do on the Trento case. Trento Company is failing in its timely order delivery and the problem may persist given the manual ordering system at Trento coupled with lack of computerized system. It should be remembered that when Trento fails to meet targets and when errors occur in its delivery system, then Elle is likely to be affected enormously. The ever increasing completion in the market place forces business entities to value their customers. Thus, Elle would not want a situation where its customers get disappointed, or loyalty reduces. In this scenario, Elle has two options to undertake. The first is decision to continue cooperating with Trento, especially after Trento management realized the present problems and subsequently developing desire to change. The second option available is for Elle Sport to change (switch) to another supplier. Adoption of these two options requires cost-benefit analysis, from which Elle will be able to make a decision whether to maintain Trento or switch to another supplier. Switching suppliers in subjective view will be more costly given the need to establish cooperation with a new and totally different supplier. In an event of switching, Elle will have to invest in the relationship before genuine trust and integration of the company’s needs are effectively captured by the new supplier. As a result, it would be beneficial for Elle to embrace the desires of Trento to change and adopt a more efficient distribution system, computerize its systems, re-shape its supply management team and integrate its departments. Through participating in an effort to help Trento develop the modernized integrated logistics system cum supply management system, Elle would become part of an effective and efficient integrated supply system that address its needs appropriately. At the same time, by being part of the new integrated system, Elle would ensure a flexible system is created that can meet its changing needs more effectively with fewer problems. In other words, the two organizations can develop integrated supply chain systems that are linked and interdependent, making it possible and easy to fulfill the needs of two companies in a more productive and cooperative way. Developing an integrated logistics system for Trento Given that Elle Sport will participate and be part of a team that should see c hanges at Trento, it is envisioned that there will be development of an integrated logistics system that has features of reliability, maintainability and supportability. This will largely focus on customer requirements while benefiting from coordination of supply support elements of the company (Sople, 2007). This idea is informed by the fact that the required integrated logistics system will operate interdependently with various logistic functions, which will need coordination of input from various departments. As a result, the current autonomy of departments at Trento will have to change and the departments integrated. This aspect is reinforced by Russell (2007), who observes that manufacturing, procurement, logistics, marketing and suppliers have to operate synergistically in cross-functional ways. Therefore, the integrated logistics management system should reflect aspects of â€Å"internal integration of functions† at Trento while at the same time encouraging â€Å"upst ream and downstream involvement of supply chain partners† (Russell, 2007). Development of an integrated supply system will need to go hand in hand with restructuring of the procurement and supply team at Trento Company. This will require increasing the number of staff and also employing the right people with skills and capabilities to live up to new challenges. More so, the manual system of ordering will need to be phased out, since it has demonstrated weaknesses in terms of limitless errors. This will pave way for establishment of an electronic data interchange system that is more efficient. This will also allow sharing of decision-making information among partners both up and down the supply chain. There are various advantages of paperless transaction. For instance, it will be possible to send documents among the various partners with regard to purchase orders, order confirmations, invoices and advanced shipment messages, all of which will all be standardized during the tran saction process. More so, interpretation and processing of transmitted messages will be channeled through the same data communication protocols via a communication network to the intended destination without incurring delay. At the same time, integrated supply chain system will see the development of computerization of the systems in the company by establishment of electronic ordering systems (Chiu, 1995). The electronic ordering system will minimize the numerous errors currently witnessed in the company from verbal ordering. This will also result in automation of stock ordering and placement by the various partners of the company. Through this, it will be possible to reduce the waiting time before product is either delivered or manufactured (Russell 2007). ISCM Systems Architecture This would constitute the ideal integrated logistics system that Trento can develop and implement. This logistic system has the features of enabling the company, its suppliers and customer, access to inf ormation of supplies and distribution through the use of Web portals (Lan and Unhelkar, 2006). Web services subsequently establish common graphical interface that enables access of supply chain data by the company, its suppliers and clients. In this way, information about supplies of products and overall supply needs can be viewed more easily. In more related way, the system can enable both customers and suppliers to customize their needs, whereby, it becomes possible to order and monitor the specific product desired as it moves from the manufacturer to warehouse to retailer and subsequently, as it enters distribution channel. As a result, the customer is able to relay any information to the company’s system and appropriate action is taken promptly. Moreover, Trento is able to coordinate its suppliers and updating them on time; and in return, the suppliers have the opportunity to be integrated in the system, allowing the decision-making process to be aligned to the needs of c ustomers in the system. This particular system is supported by a messaging infrastructure, which provides link to the underlying applications in the system (Lan and Unhelkar 2006). The applications system contains the company’s business and data access aspects that are critical in performing operations. This may include access to SCM functionality, ERP systems, and decision support system (Lan and Unhelkar 2006). Functionality and success of this system will depend on critical aspects that Trento Company will need to adopt. The first is the need for creation of shared vision to integrate divergent opinions for successful implementation of the supply chain system (Lan and Unhelkar 2006). Other aspects to adopt include the need to create a cross-organizational implementation team, integration of internal information system, re-engineering of inter-organizational business processes, and improvement of overall internal infrastructure conditions (Lan and Unhelkar 2006). Benefits o f integrated supply chain systems Trento will accrue numerous benefits from the integrated logistic systems upon implementation. This will, in turn, translate to overall organizational change with regard to meeting customer demands. Some of the anticipated benefits from integrated systems include increased communication speed and decrease in cost of communication, as well as improved inventory and customer service (Beyer, 2010). At the same time, the systems will be able to reduce distortion effect that may arise as a result of unplanned demand forecast, since appropriate information is available regarding supply chain. Moreover, the systems are going to initiate and sustain long-term relationships between Trento and its suppliers and clients, as only a few, if any, problems will be manifested unlike before. Lastly, integrated supply systems will improve customer service delivery as feedback will be timely retreated and acted upon. Conclusion As dynamism continues to impact business es, it is evident that traditional supply and logistics strategies need redress. This can be evidenced in the numerous problems Trento has exhibited. Nevertheless, by deciding to undertake a comprehensive design of its distribution system, Trento realizes the need to remain competitive in the market. Clients’ needs and the overall goal to satisfy customer efficiently requires the company to adopt the most efficient integrated supply chain system. The input provided by Elle Sport should ignite Trento to stay abreast to the changing needs in supply chain management; and through this, the company will be able to cater adequately to the needs of its clients and suppliers. Therefore, the report has observed that Elle needs not to switch suppliers, as this will be costly; instead, it can dedicate part of its resources and capacity into helping Trento design an effectively integrated supply chain system. The long-term benefit of this will see Elle realize numerous opportunities at r educed cost. Reference List Beyer, S 2010, Supply Chain Performance Measurement E-Business Supply Chain Management: Including a Practical Excursus on the Intel Case: Operations Strategy – Supply Chain Management, GRIN Verlag, Berlin. Chiu, HN 1995, ‘The integrated logistics management system: a framework and case study’, International Journal of Physical Distribution and Logistics Management, Vol. 25, No. 6, p. 422. Gunasekaran, A and Ngai, EW 2004, ‘Information systems in supply chain integration and management’, European Journal of Operational Research, Vol. 159, pp. 269-295. Handfield, RB and Nichols, EL 2002, Supply chain redesign: transforming supply chains into integrated value systems, FT Press, New Jersey. Harrison, TP, Leung, LH and Neale, JJ 2005, The practice of supply chain management: where theory and application converge, Springer, NY. Kersten, W 2006, Managing risks in supply chains: how to build reliable collaboration in logistics, E rich Schmidt Verlag, Berlin. Lan, Y and Unhelkar, B 2006, Global integrated supply chain systems, Idea Group Inc (IGI), NY. Mentzer, JT and Williams, LR 2001, The role of logistics leverage in marketing strategy, Journal of Marketing Channels, Vol. 8, No. 3, p.4. Min, H and Eom, S.B 1994, An integrated decision support system for global logistics, International Journal of Physical Distribution and Logistics Management, Vol. 24, No. 1, pp. 29-39. Power, D 2005, ‘Supply chain management integration and implementation: a literature review’, Journal of International Supply Chain Management, Vol. 10, No. 4, pp. 252-263. Poirier, CC 1999, Advanced supply chain management: how to build a sustained competitive advantage, Berrett-Koehler Publishers, CA. Russell, SH 2007, Supply chain management: More than integrated logistics’, Air Force Journal of Logistics, Vol. 1, No. 2, pp.55-63. Sople, VV 2007, Logistics management: The supply chain imperative, Dorling Kindersley Pvt . Ltd, New Delhi. Stock, GN, Greis, NP and Kasarda, JD 2000, ‘Enterprise logistics and supply chain structure: the role of fit’, Journal of Operations Management, Vol. 18, pp. 531-547, London: Elsevier Science Publishers. Swamidass, PM 2000, Encyclopedia of production and manufacturing management, Springer, New York. This report on Integrated Supply (Logistics) Chain System was written and submitted by user Delaney U. to help you with your own studies. 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Free Essays on Into The Dreams

Into the Dreams: An Analytical Approach to Dreams and Escapism in Milan Kundera’s â€Å"Life is Elsewhere† To dream a dream. What is more of an escape? Dreams are the human means to escape the confusion of life – the climax of relaxation is depicted as a wondrous sleep, disturbed only by the passing dream which casually floats through the mind. After a hard day of battling to prove ourselves in life, we revert to our dreams, within which we are given the safety to lick our wounds while exploring uncharted territories. The â€Å"lucid chaos† of dreams combined with the monotony of sleep creates the perfect medium for self-discovery, while escaping the harsheties in life. For much the same reasons, Jaromil in Life Is Elsewhere, dreams. During the early years of his life, Jaromil’s dreams present him with an opportunity to discover himself, while fleeing from his mother’s selfish, domineering love. Jaromil searches for life elsewhere, reverting to his imagination to flee the heavy burdens imposed upon him by real life. He finds safety within his imaginings. In his dreams, Jaromil â€Å"prelives† his future while escaping his callous present. However, he sets a trap for himself; he soon is living in his dreams instead of his reality. Moreover, the dreams are in constant motion, spinning in a neverending circle where it soon becomes evident there is no ending. This parallels the active yet self-destructive cycle of Jaromil’s later life: beginning at the denial of his true self as a poet, continuing with the betrayal and abuse of the redhead, and finally, the betrayal of his ideal counterpart at the eclipse of his youth. As he attempts to become the ideal self in his dreams, he shatters not only his life but also the lives of others close to him. Let us explore his relationship with his â€Å"ideal self†; his alter ego, Xavier. Whilst Xavier has everything that Jaromil believes he lacks (and consequently he is born of Jaromilï ¿ ½... Free Essays on Into The Dreams Free Essays on Into The Dreams Into the Dreams: An Analytical Approach to Dreams and Escapism in Milan Kundera’s â€Å"Life is Elsewhere† To dream a dream. What is more of an escape? Dreams are the human means to escape the confusion of life – the climax of relaxation is depicted as a wondrous sleep, disturbed only by the passing dream which casually floats through the mind. After a hard day of battling to prove ourselves in life, we revert to our dreams, within which we are given the safety to lick our wounds while exploring uncharted territories. The â€Å"lucid chaos† of dreams combined with the monotony of sleep creates the perfect medium for self-discovery, while escaping the harsheties in life. For much the same reasons, Jaromil in Life Is Elsewhere, dreams. During the early years of his life, Jaromil’s dreams present him with an opportunity to discover himself, while fleeing from his mother’s selfish, domineering love. Jaromil searches for life elsewhere, reverting to his imagination to flee the heavy burdens imposed upon him by real life. He finds safety within his imaginings. In his dreams, Jaromil â€Å"prelives† his future while escaping his callous present. However, he sets a trap for himself; he soon is living in his dreams instead of his reality. Moreover, the dreams are in constant motion, spinning in a neverending circle where it soon becomes evident there is no ending. This parallels the active yet self-destructive cycle of Jaromil’s later life: beginning at the denial of his true self as a poet, continuing with the betrayal and abuse of the redhead, and finally, the betrayal of his ideal counterpart at the eclipse of his youth. As he attempts to become the ideal self in his dreams, he shatters not only his life but also the lives of others close to him. Let us explore his relationship with his â€Å"ideal self†; his alter ego, Xavier. Whilst Xavier has everything that Jaromil believes he lacks (and consequently he is born of Jaromilï ¿ ½...

How to Create Efficient Social Media Workflows for Every Network

How to Create Efficient Social Media Workflows for Every Network So, social media is a lot of work. Duh. You know this already. You wouldn’t be searching for a better workflow process if you didn’t think so. Before we start, see if your team checks off any of the following: Your social media workflow  doesn’t formally exist Your team is stuck in silos, making cross team collaboration impossible Your current social media workflow  is long and cumbersome You need a way to approve content faster Your team isn’t creating content fast enough to keep up with project demands If you looked at this list and thought â€Å"well, that describes my problem† you should probably keep reading. In this post, well show you: How to plan out workflows for every major social network How to turn those workflows into reusable checklists (called Task Templates) in . Weve also included a free Social Media Workflow  Process Template to help you document your workflow from start to finish. Download it now, and then well move on.How To Create Efficient  Social Media Workflows for Every NetworkIn Case You Don’t Have Time To Read Because who does? You could stop right now and sign up for , where we’ll do everything for you. Yup. We’ll automate everything for you. From task lists to team reports, we’ll take away your ever changing spreadsheets, endless email chains and stress over what has been approved and what hasn't been. No, you’re not dreaming, I promise. So, stop reading and sign up your team for a demo. Unless you really wanna keep reading. I am pretty hilarious after all. Still reading? Ok, let’s go over the basics then. Here's how to plan your social media workflows, fast:Training Your Team Members On Expectations For Content It’s vitally important that you train in new team members. You know this already. But how you train in your social media team members could help you save valuable time when it comes to approving your social content. How? Let your new (and old) team members know what your expectations for content are. Are posts always supposed to contain a certain hashtag? What is the overall voice of your social channels? When can they use video? Are gifs company approved or should they stay away from them? If you can answer these and more questions (I'll give you a starting list in a second), you’ll be able to cut your approval time in half because you trust your team to keep the standard of content you expect. So what questions should you be answering so you undoubtedly trust your team? Here’s list of things I asked when I would start working on social media for a corporation. What is the tone of this brand’s voice? What do our  social posts sound like? Do we have specific hashtags that we use in every post? What is the standard for graphics and images we post to our pages? How about videos? Can we use emojis or gifs? How often to we post to our channels each day? How do we create our content? If I need an in house video or graphic, who do I talk to? How does my manager want to be notified when content is ready for approval? What is the overall process of approval? How many eyes need to see my content before it gets published? Remember this list is a short one. The list of questions you need to answer in order to accurately train your team members may be different. Once you have your question list pull up a blank document  or download the template from our approval process kit. Type in each question and answer it for your team. Now as you get to the last few questions on this list you may have stumbled. Maybe you don’t really have an approval process worked out for your social media content yet. And now you might be staring at your screen wondering, â€Å"How do I create a social media approval workflow?† What if I did it for you? :) Keep reading to find them. How To Create Internal Checklists For Your Social Media Workflows These next few lists are going to help you break down your current approval process and cut down on unnecessary tasks to help streamline your team. How To Create A General  Social Media Workflow Checklist So if you were to write down your content approval checklist, it might look something like this. Gather essential team members (45 days before publish) (social media manager) Brainstorm content ideas (45 days before publish) (social media manager) Choose your 10x ideas (45 days before publish) (social media manager) Prioritize your top ideas (45 days before publish) (social media manager) For each idea determine your full to do list (31 days before publish) (social media manager) Assign tasks to team members (31 days before publish) (social media manager) Find keywords for content (30 days before publish) (social media specialist) Write rough draft of social content (30 days before publish) (social media specialist) Meet with assigned designers to determine visuals (30 days before publish) (social media specialist) Peer edit written content (27 days before publish) (content writer) Peer edit visuals (27 days before publish) (graphic designer) Send written content to manager for initial approval (25 days before publish) (social media manager) Send visual content to manager for initial approval (25 days before publish) (graphic design manager) Edit written content based on feedback (23 days before publish) (social media specialist) Edit visual content based on feedback (23 days before publish) (graphic designer) Send to managers for final approval (20 days before publish) (social media specialist) Send content to higher ups for approval (17 days before publish) (social media manager) Determine optimal posting times across all social platforms (14 days before publish) (social media specialist) Add content to posting platform (14 days before publish) (social media specialist) Respond to questions and comments on content (5 days after publish) (social media specialist) I’m not gonna lie, this list makes me have a mini panic attack. It’s a lot of work. Now what if you could cut that list in half so it looks more like this. Brainstorm and prioritize your 10x ideas (25 days before publish) (social media manager) Assign tasks to team members (18 days before publish) (social media manager) Find keywords for content (16 days before publish) (social media specialist) Write a rough draft for social content (15 days before publish) (social media specialist) Design rough draft of visuals (15 days before publish) (graphic designer) Edit written content (12 days before publish) (social media specialist) Edit design content (12 days before publish) (graphic designer) Send to manager for final approval (10 days before publish) (social media specialist) Determine optimal posting times for content (7 days before publish) (social media specialist) Publish content (0 days before publish) (social media specialist) That list was cut in half. IN HALF. Are you flabbergasted? It’s easy to cut out tasks once you figure out why they are there. There are usually three reasons you have a task listed in your approval process. To act as a reminder To keep a team on track To make sure that content is being completed the correct way While these are three valid reasons to put your tasks into a list, eventually once your team is trained in, they become unnecessary because they knows what needs to be done. With that in mind, let me explain what was cut, combined together and why that happened. 1. We Cut Step 1 And Combine Steps 2 Through 4. Quick recap of steps 1 through 4: 1. Gather essential team members (45 days before publish) (social media manager) 2. Brainstorm content ideas (45 days before publish) (social media manager) 3. Choose your 10x ideas (45 days before publish) (social media manager) 4. Prioritize your top ideas (45 days before publish) (social media manager) Why did we cut step one? It’s pointless. You know you need your team together to brainstorm together. It creates an unnecessary step that doesn’t need to be listed because you already do it. We combine steps 2 through 4 because they naturally flow together. Your team should have one session where you brainstorm and prioritize your 10x ideas. Anything that doesn’t fit into a 10x isn’t worth your team’s focus and is a waste of your valuable time. Anything that isn't 10X isn't worth your team's focus or time.2. Cut Step 5 Recap of step 5: For each idea determine your full to do list (31 days before publish) (social media manager) Cutting the full to do list for each campaign should be an easy task to eliminate from your line up? Why? Because when you post social content, you should be following a pattern. While the exact content may differ, your to do list shouldn’t. This brings me back to my earlier point on properly training in your team. By having a set project to do list, you’re able to train your employees to learn the standards that are being set for your social content. If your team knows the standards, they know what it takes to get the content there. Easy right? 3. Cut Steps 9 Through 17.  (Yes, Seriously) Recap of steps: 9.   Meet with assigned designers to determine visuals (30 days before publish) (social media specialist) 10. Peer edit written content (27 days before publish) (content writer) 11. Peer edit visuals (27 days before publish) (graphic designer) 12. Send written content to manager for initial approval (25 days before publish) (social media manager) 13. Send visual content to manager for initial approval (25 days before publish) (graphic design manager) 14. Edit written content based on feedback (23 days before publish) (social media specialist) 15. Edit visual content based on feedback (23 days before publish) (graphic designer) 16. Send to managers for final approval (20 days before publish) (social media specialist) 17. Send content to higher ups for approval (17 days before publish) (social media manager) It may seem like I just hacked half the approval workflow away. That’s because I did. This jumps back into my earlier point about the importance of training your team members to uphold the brand’s standards for content. If you team knows the expectations, they know what is unacceptable.

Morality and Moral Controversies Essay Example | Topics and Well Written Essays - 1500 words

Morality and Moral Controversies - Essay Example Gender identity is one of the first and most far-reaching identities that a human being learns. Many societies have established social distinctions between the sexes which do not inevitably result from biological differences. This largely reflects the impact of conventional gender-role socialization. Gender-roles were defined as expectations regarding the proper behaviour, attitudes and activities of males and females. The application of traditional gender roles leads to many differentiation between men and women. Both sexes are physically capable of leaning to cook and sew, yet most western societies determine that these tasks should be performed by women. Both men and women are capable of learning to weld metal and fly airplanes but these functions are generally assigned to males. All of us can describe the traditional gender-role patterns which have been influential in the socialization of children and the United States. Male babies get blue blankets while females get pink one. Boys are expected to play with trucks, blocks and toy soldiers; girls are given dolls and kitchen goods. Boys must be masculine - active, aggressive, tough, daring and dominant - whereas girls must be feminine - soft, emotional, sweet and submissive. In any society, gender socialization and stratification requires not only individual socialization into traditional gender roles within the family, but al... ender roles, every society has women and men who resist and successfully oppose these stereotypes: strong women who become leaders and professionals, gentle men who care for their children and so forth. With these realities in mind, it seems clear that differences between the sexes are not dictated by biology. Indeed, the maintenance of traditional gender roles requires constant social controls - and these controls are not always effective. 2. Is Rawls right that the obligation to obey the law rests on the duty of fair play (Political and Social Relationships) I believe that nothing in the world is fair. Social stratifications, gender and racial inequalities are very much apparent that we can say not everything is fair and square. With these differences, the law binds all of us no matter what race we have, what economic strata we belong or what our gender preference may be. In complex and rapidly changing societies, there are dislocations between ends and means that encourage individuals to commit acts that are not defined as deviant. Deviance is somewhat more of a social problem rather than a personal trouble; it is a property of the social structure, not of the individual. As a consequence, the solution to deviance lies not in reducing the mismatch between structured goals and unstructured means. In human groups that are growing and changing, class lines are not immutable. Individuals alter their class positions and the boundaries and strata may change. It is important to understand the relationship among social mobility, structural change and moral panic. A central element in our culture is the value placed on improving one's position - through increased income, a job entailing more authority, an access to prestige, ability to have knowledge about technology.

Proposal Essay Example | Topics and Well Written Essays - 1500 words

Proposal - Essay Example This shall form the foundation for recommending specific and practical directions for the integration of such tools for business, and a citation of advantages and pitfalls that may be expected as a result. 1. Novelty – The research shall examine attributes of a newly emergent phenomenon, the widespread use of social media and the growth of online communities as channels of opportunity for global marketing 2. Significance – Based on existing literature, the aforementioned channels present strong potentials for use in social engagement marketing in the international arena, due to ease of access, wide reach, low cost, and powerful content delivery. 3. Dearth of research – To date, there have been few articles written about the topic, and research has been fragmented and limited. Scant investigation has been conducted on the systematic use of strategic branding through online communities in social media. 4. Continuing development – The proliferation of social media has assumed several forms in the past which had provided the setting for earlier research. Social media, however, is in continual evolution due to the rapid changes in personal electronic data communication. Technical advances continue to enhance the potential of this channel which must be explored through continual research. 5. Necessity of integration – As mentioned, previous research has been fragmented, and depending upon the time they were undertaken, limited in scope. Advances made since then highlight social media and the creation of online communities as viable strategic tools to be integrated into the marketing function of a business undertaking. This research seeks to establish links among the technical, social, and commercial aspects of social media and online communities. Other than the foregoing criteria, the researcher is particularly interested in the topic because it encompasses two areas of personal